Preparing for the Future Squad - How to Get Ready for the Shift from UX to AX

We’re heading into a new era of product development. AI isn’t just showing up in our tools, it’s reshaping the way we work. The traditional UX-led product squad is no longer enough. We need to think beyond user flows and interface layers. We need to build squads that are ready for AX — Augmented Experience, where AI becomes a core member of the team, not just an add-on.